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We help growing eCommerce brands find the financial disconnects hiding between Shopify, QuickBooks, inventory, fees, refunds, and fulfillment. YOUR SALES ARE UP. So where the hell is the money? ECOMMERCE ACCOUNTING FOR $500K+ BRANDS Find my profit leaks Fees. Refunds. Payouts. Inventory. COGS. Fulfillment. We follow the money through eCommerce operations to find disconnects costing margin in QuickBooks. YOUR NUMBERS SHOULD AGREE. THEY OFTEN DON'T. SHOPIFY + QUICKBOOKS + INVENTORY + PAYOUTS Follow the Money Clean books are just the beginning. Get the financial reporting, insight, and accounting infrastructure you need to make smarter decisions as you scale. BUILD THE BRAND. BUILD THE NUMBERS BEHIND IT. ACCOUNTING BUILT FOR ECOMMERCE GROWTH Build a stronger bottom line

Find the Profit Leaks

Sales are coming in. But fees, expenses, refunds, inventory costs, and bookkeeping issues may be taking more than you realize.

Find The Leaks

Make the Numbers Match

Shopify, payment processors, bank deposits, and QuickBooks don't always tell the same story. We reconcile the differences and find out why.

Follow The Money

Know What's Actually Profitable

See what your products cost, where your margins are shrinking, and which parts of your business are actually making money.

See Your Real Profit

Get Your Free Profit Leak Assessment

We review your numbers to uncover hidden profit leaks and cash flow issues.

For beauty and skincare eCommerce brands doing $500K+ per year, our financial specialists help uncover the gaps, leaks, and reporting issues that may be quietly reducing profitability.

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QuickBooks Cleanup

We clean up messy transactions, duplicate charges, unclear deposits, and reporting issues hiding inside your books.

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Shopify Reconciliation

We review Shopify sales, refunds, merchant fees, subscriptions, and payment processor activity for accuracy and visibility.

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Inventory Review

We review inventory, bundles, samples, shipping, fulfillment, and COGS to identify hidden margin problems.

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Cash Flow Visibility

Clearer reporting helps you understand where money is going, where profit is leaking, and what needs attention first.

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Profit Precision Report

You receive a plain-English report showing documented savings, recovered cash, and financial opportunities.

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Ongoing Advisory

After the review, we can continue with monthly bookkeeping, reporting, cleanup, and financial advisory support.



    Built For Beauty eCommerce Precision

    We help Shopify beauty and skincare brands uncover hidden profit leaks, improve visibility, and make smarter financial decisions.

    100

    $500K+ Brands Served

    20

    Day Precision Review

    1

    $10K+ Profit Found

    1

    Profit Areas

    About us

    Financial Clarity For Beauty eCommerce Brands.

    We uncover what your numbers are hiding.

    Equilibrium Consultants helps beauty and skincare eCommerce brands clean up QuickBooks, improve cash flow visibility, and uncover hidden profit leaks across Shopify, inventory, fees, refunds, subscriptions, and expenses. We help bring clarity back to the numbers behind the business.

    We are not here to hand you confusing reports or generic bookkeeping. We help you understand where money is going, what is hurting profitability, and what to fix first to support healthier growth. Our goal is to give beauty founders clearer financial visibility and more confidence in their decisions.

    Latest Insights

    Financial clarity, profit visibility, and bookkeeping guidance for growing beauty and skincare eCommerce brands.

    5 Signs Your Bookkeeping Needs a Clean Up
    Running a business gets busy, and bookkeeping can quickly fall behind.

    5 Signs Your Bookkeeping Needs a Clean Up
    • September 17, 2026
    • by support@socialmixtmedia.com
    • No Comments

    Running a business gets busy, and bookkeeping can quickly fall behind. We’ve helped business owners who thought their books were fine until we looked closer and found incorrect balances, uncategorized transactions, payment processor issues, and old invoices affecting their reports….

    Trusted By Growing Beauty eCommerce Brands

    Helping Beauty & Skincare Brands Gain
    Clearer Financial Visibility

    Read Success Stories

    Equilibrium Consultants helped us finally understand where our cash flow problems were coming from. Their review uncovered issues inside fees, subscriptions, and reporting that we completely missed.

    Ed Kelly

    Beauty Brand Founder

    Our Shopify and QuickBooks numbers finally make sense. The Profit Precision review gave us a much clearer understanding of profitability and where money was leaking.

    Michelle Pretto

    Skincare eCommerce Owner

    We were growing revenue but still felt financially confused every month. Their cleanup and reconciliation process helped us identify unnecessary costs and reporting issues quickly.

    Kimberly Pape

    Cosmetics eCommerce Brand

    The biggest difference was clarity. We now have cleaner books, better visibility into cash flow, and a much better understanding of which areas of the business affect profit most.

    Philip Pretto

    Shopify Beauty Founder

    Helping Beauty & Skincare Brands Find
    Hidden Profit Opportunities

    Get Your Free Profit Leak Assessment

    We help Shopify beauty brands uncover cash flow gaps,
    reporting issues, and hidden profit leaks.

    Book Your Free Assessment